First semester (Fall 2017)
- Marketing strategy and management (SAM9000) (7.5 ECTS) - mandatory
- Interorganizational networks and relationships (7.5 ECTS) - mandatory
- Advanced survey data collection and multivariate statistics (7.5 ECTS) – mandatory
Second semester (Spring 2018)
- Consumer behaviour (7.5 ECTS) - mandatory
Spring 2018: Schedule COB9000 - Advanced experimental data collection and analysis (7.5 ECTS) - mandatory
Spring 2018: Schedule ECA9000 - Theory construction (7.5 ECTS) – mandatory
Spring 2018: Schedule CON9000
Third semester (Fall 2018):
- Qualitative research (7.5 ECTS) - mandatory
- One elective course (minimum 7,5 ECTS) - any time during the first four semesters