Mesay Moges Menebo

Stipendiat

USN Handelshøyskolen
Institutt for økonomi, markedsføring og jus
Campus Ringerike (A 305)
Mesay Moges studerer individuell beslutningsprosess for forbrukerne og den sosiale psykologien av forbrukeradferd innen helsevesenet. Nå er han i hans fjerde året og jobber som intern i Cornell university under professor Thomas Gilovich.

Ansvarsområder

Kurs;

 MAR320 Markedskanaler

Kompetanse

Språk:

  • Amharisk (Morsmål) 
  • Engelsk (Dyktig)
  • Norsk(mellomnivå)  

Ferdigheter:

  • AMOS, SPSS, R -statistikk analyse programvare 
  • SAP ERP 

Forsningsinteresser; 

  • Consumer decision making 
  • Health consumption behaviour
  • Health supply chain  

 

CV

Publikasjoner

Journal Articles

Menebo, M. M. (2020). ‘Temperature and precipitation associate with Covid-19 new daily cases: A correlation study between weather and Covid-19 pandemic in Oslo, Norway’. Science of The Total Environment, 139659.

Menebo, M. ‘COVID-19 is viewed as severe as Tumor and HIV; Perceptions towards Covid-19’. Psychology, Health and Medicine. (Passed first review).

Bjørn J., Menebo. M and Arvind (2020). ‘Identification of environmental supply chain bottlenecks: A case study of the Ethiopian Health Supply Chain’. Management of Environmental quality. (Passed second revision).

Menebo, M. M. ‘Smart advertising in prescription only medication; aligning it with prescriber’s or consumer’s behavior’. International Journal of pharmaceutical and healthcare marketing. (under review).

Sata M and Menebo, M. ‘When and How Trust in Government Leads to Compliance Towards Covid-19 Precautionary Measures’. Journal of business research. (under review)

Papers in Peer - Reviewed Conference Proceedings

Menebo,M., & Warlop, L., & Sandvik K (2020). ‘Sticking to alternative medicine: the role of psycho-immunology’. Competitive paper, California, USA, AMA marketing and public policy conference.

Menebo,M., & Warlop, L., & Sandvik K (2019). ‘When a credence health product’s failure is not enough to turn-off consumers: the role of psycho-immunology.’ Competitive paper, Hamburg, Germany, EMAC 32nd Doctoral Colloquium.

Menebo, M., & Bjørn J (2017) ‘Quantitatively measuring supply chain visibility: application of a novel approach – along the pharmaceutical supply chain’. HHL competitive poster, Kobenhavn, Denmark, 9th Annual Conference on Health & Humanitarian Logistics.

Menebo, M., & Bjørn J (2017). ‘Mitigating supply chain challenges through the application of a new, sequential assessment tool - MIAAF –developed based on a case study of a pharmaceutical supply chain’. HHL competitive paper, Kobenhavn, Denmark, 9th Annual Conference on Health & Humanitarian Logistics.

Invited academic conferences

Menebo,M., & Warlop, L., & Sandvik K (2018). ‘Pharma - consumer behavior’. Vilnius, Lithuania. Groningen - BI - ISM Research Camp in Consumer Behavior.

Menebo,M., & Warlop, L., & Sandvik K (2019).’Sticking to alternative medicine: the role of belief in psycho-immunology (BPI)’. Vilnius, Lithuania. Groningen - BI - ISM Research Camp in Consumer Behavior.

Working Papers

Menebo, M., & Warlop, L., & Sandvik K. ‘A scale development for belief in psycho-immunology (BPI)’ Target Journal: Journal of business research

Menebo, M., & Warlop, L., & Sandvik K & Gilovich,T. ‘Strong loyalty to ineffective health substances: the role of credence and belief in psycho-immunology’. Target Journal: Journal of consumer behavior.

Menebo, M. ‘Product names, perceived effectiveness bias and intention to buy’. Target journal: Journal of business research.

Menebo, M. & Sata,M. ‘Ethnic incongruency and performance evaluation bias’.  Target journal: Journal of advertising.