Midterm evaluations 2017
The PhD program in Marketing Management would like to invite you to this year’s midterm evaluations at campus Ringerike, September 14, 15 and 22!
- September 14: "Less is not more for CSR: Multiple domains outperform single domain", by Chen Chen, PhD candidate.
- September 14: "The effect of firm innovativeness and marketing communications on firm risk and firm value", by Iryna Shekhovtsova, PhD candidate
- September 15: "Factors affecting consumer adoption of autonomous products" Adeel Tariq, PhD candidate
- September 22: "Self vs. Other Discrepancy in Estimation and Valuation of Time as Input Resource", by Eisa Tabrizi, PhD candidate
- September 22: "Quantification and experience in effortful task: The moderating roles of causality orientation and gender", Daoyan Jin, PhD candidate
Solving real world problems
This programme seeks to bring academic research in marketing management closer to marketing management practice, thereby focusing research on topics that will generate new knowledge for real world problems.
As markets and technologies become more global, and as customer needs become more advanced and fragmented, private companies and public services must innovate and improve their products and services at an increasing velocity. Thus, the strategic importance of marketing management expertise has grown in strategic importance as organisations adapt to meet these evolving challenges and opportunities.
Who can apply
- Applicants must hold a Master of Science degree in marketing, business, management or equivalent. Students currently enrolled in a master programme are also welcome to apply, but must expect to have earned their degree before the appointment begins.
- Applicants must have achieved grade B or above to qualify for this programme.
- Applicants must have excellent skills in written and spoken English. Norwegian or another Scandinavian language will be an advantage.
- Applicants must be able to cooperate with fellow students and faculty staff, and to work independently on academic topics.